1. An ambition to further enhance the excellence of GEODIS The Group offers a portfolio of products and services covering all business needs, from end to end. Operational excellence, attention to customers’ concerns and customer satisfaction are fundamental to its DNA. This commitment was rewarded by a customer Net Promoter Score (NPS) of +36 in 2024. An ambition for digital innovation GEODIS has made substantial investments in data, enterprise architecture and cyber security, to simplify life for customers and employees and to boost operational performance. The synergies resulting from the combination of business expertise and data science will enable the Group to create greater value for its customers and partners. In 2024, it invested 3.5% of its revenues in technologies using digital tools. An ambition for external growth GEODIS continues to integrate new companies to complement and strengthen its offering in key international markets and position itself as a leader in sustainable logistics. These acquisitions give it access to complementary know-how, broaden its service offering and capitalize on revenue synergies. An ambition for sustainable and ethical logistics The Group sees its CSR strategy as a differentiating lever in its businesses, enabling it to grow, earn its customers’ loyalty and meet its stakeholders’ expectations. Its commitment is based on three priorities: implementing solutions to decarbonize transport and logistics, working towards a responsible value chain in line with the Group’s Code of Ethics, and protecting the health and safety of its teams. 1.5 Innovation GEODIS’s capacity for innovation is a differentiator, a means of creating value for its customers and a lever for performance and competitiveness. The Group actively monitors its ecosystem to identify tomorrow’s technologies and services. The three main areas of innovation on which it focuses are artifi cial intelligence, robotics and the reduction of its environmental footprint. Artifi cial intelligence: towards predictive logistics Innovation at the service of digital transformation supports growth, contributes to operational excellence and meets sustainability objectives. To improve internal operational effi ciency and provide its customers with a value-added service, GEODIS has collected and cleansed its data from several dozen heterogeneous systems (applications covering all its lines of business) and consolidated them within a single data platform. It has also instituted robust governance to ensure data quality, thus guaranteeing the relevance and reliability of artifi cial intelligence (AI) applications. For example, GEODIS uses machine learning algorithms to predict and calculate the most effi cient delivery rounds in real time, in terms of truck loading, distribution routes, fl eet identifi cation for city center authorizations, etc. Using a digital twin to optimize last-mile delivery routes To improve its network logistics, trans-o-fl ex, which joined the Group in 2023, has developed a digital twin that simulates various scenarios based on hypothetical delivery times and optimized truck loading. This model enables Germany’s leading last-mile distributor of pharmaceutical products (35 depots, 50 trucks per depot, 2,000 pallets per night) to optimize supply chain traceability and control, improve effi ciency and minimize disruptions and failures. The benefi ts include realtime assessment of the number of trucks needed to transport pallets, location of warehouses closest to delivery points, route optimization, and more. As a result, last-minute truck reservations are down by 25%, and cross-docking operations are down by 33%, with a corresponding reduction in costs and CO2 emissions. 2024 ACTIVITY AND SUSTAINABILITY REPORT - 15 EDITORIAL > 1. GROUP PROFILE > 2. GENERAL INFORMATION > 3. ENVIRONMENT > 4. SOCIAL > 5. ETHICS > 6. ANNEXES
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