On this occasion, they’ve presented the unique brand of GEODIS. Alain Picard said: "GEODIS approach matches the SNCF Group’s ambitions: to strengthen customer relationships, to develop our activities worldwide and to offer end-to-end solutions". Marie-Christine Lombard explains: "Our brand strategy is evolving to reaffirm our identity. This new brand architecture was imagined for our clients in order to meet their needs in terms of simplicity, efficiency and consistency through a unique brand that bears the same promise for all of our lines of business."
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