Author: Nick Curattalo
[Infographic] 3 Steps for Navigating International Shipping
Learn more about navigating international shipping
3 STEPS FOR NAVIGATING INTERNATIONAL SHIPPING
HOW TO ACHIEVE INTERNATIONAL E-COMMERCE SHIPPING SUCCESS
HELP ENSURE INTERNATIONAL E-COMMERCE
SUCCESS FROM FIRST CLICK TO DOORSTEP DELIVERY.
Customer expectations are at an all-time high. Those expectations don't stop at international borders. Here are 3 key steps to ensure your international e-Commerce customers have the best buying experience and delivery experience possible, straight from our GEODIS MyParcel experts.
START AT THE SHOPPING CART BY CONSIDERING VAT AND DUTY
E-Commerce customers won't wait until their parcel arrives to start making their brand decisions. They expect a seamless online shopping experience, up to and including that last cart review. 95% of international e-Shoppers expect cost transparency upfront, with all shipping fees and taxes calculated. (1) This can be a hurdle for U.S. e-Commerce Brands. When Value Added Tax (VAT) and Duty are not calculated at checkout, are not calculated at checkout, it can promptly lead to international e-Shopper dissatisfaction and cart abandonment. By integrating VAT and Duty upfront in your e-Commerce checkout interface, you can dramatically reduce cart abandonment. It is worth the effort. Up to $260 billion worth of lost orders could be recoverable simply through a better checkout design and process flow. (2)
KEEP INTERNATIONAL SHIPPING TRANSPARENT – FOR YOU AND THE BUYER
For international e-Shoppers and U.S. e-Commerce Brands, it is increasingly important to have visibility into a seamless shipping process. This includes validating end-customer addresses, navigating customs hurdles, managing en-route tracking, and ensuring delivery in a timely manner.
After all, international buyers are being influenced by marketplaces' 2-3 day shipping.
Our recommendation is for U.S. e-Commerce Brands to leverage “first-in-class” technology to manage and track shipments, while also providing a portal for their customers to keep an eye on their valuable new purchases.
BALANCE COSTS & DELIVERY TIME
While international e-Shoppers do expect reasonable transit times U.S. e-Commerce Brands can leverage shipping partners to manage costs while also meeting their customers’ expectations. International e-Shoppers are aware of COVID-19 supply chain problems but are expecting transparency in the shipping process. U.S. e-Commerce brands can be assured that deliveries will be made on-time, with reliable carriers to offer transparency at each stage of the journey. This builds consumer confidence for the long-term.
For U.S. e-Commerce Brands seeking to ship internationally, keep in mind that costs can be balanced in this new environment, as long as they partner with the right international carrier leveraging the right technology.
FOR MORE ON SEAMLESS AND EFFECTIVE INTERNATIONAL SHIPPING
FOR U.S. BRANDS ON THE RISE, VISIT: GEODIS.COM/MYPARCEL
1. "Transparency, personalization rule in e-Commerce," Supply Chain Quarterly, August 9,2019.
2. "44 Cart Abandonment Rate Statistics," Baymard Institute, 2021.