04/10/2025

Retail Logistics Case Study: Home Furnishing Delivery

GEODIS provided fulfillment solutions for a home furnishing retailer, enabling rural delivery capabilities and streamlined billing that other 3PLs couldn't accommodate.

Our retail client

Our client is a prominent home furnishing brand with an omnichannel business model including physical showrooms, eCommerce platform, print and digital media channels, and in-home design services.

 

Retail logistics challenges

Our client had several logistics challenges that they needed to solve:

 

  • Billing complexity: The client needed consolidated billing reporting on both weekly and monthly bases within specific timeframes, beyond standard invoicing capabilities.
  • Rural delivery limitations: The client struggled to fulfill orders in rural areas, particularly regarding same-day delivery options.
  • Pandemic disruption: The partnership began during Q2 2020 when the pandemic disrupted normal operations and other 3PLs couldn't accommodate a solution.

 

Retail logistics solution and results

GEODIS implemented a comprehensive final mile service solution tailored to the home furnishing industry's specific needs:

 

  • We developed a streamlined billing system that efficiently provided consolidated invoices and reports, meeting the client's specific weekly and monthly timeframe requirements.
  • We established a dedicated routing and planning team that created a consistent coverage footprint in rural areas, providing both threshold and white glove deliveries.
  • Our solution incorporated sophisticated planning elements, including wave optimization, single batch cluster picking, omnichannel fulfillment, backorder processing, and quality audit protocols.
  • We optimized delivery through load consolidation, custom labeling, and both LTL and FTL transportation options.

 

Our ability to provide quality service and cost-saving rates resulted in year-over-year expansion and growth of our partnership with the client.

 

The client now benefits from comprehensive documentation and reporting while maintaining reliable delivery capabilities across both urban and previously challenging rural areas.

 

Making the difference in retail fulfillment

What set GEODIS apart was our ability to rapidly launch operations during pandemic conditions when other 3PLs couldn't accommodate the client's needs. Our agility and problem-solving approach allowed us to implement solutions during a challenging period, establishing a foundation for ongoing partnership growth.

How GEODIS can help

GEODIS provides end-to-end logistics solutions for home furnishing retailers, with particular expertise in final mile delivery, rural market coverage, and omnichannel fulfillment. Our flexible approach combines transportation management, distribution expertise, and value-added services to help home furnishing retailers meet customer delivery expectations across all markets.

 

Get in touch with GEODIS to discover how we can optimize your home furnishing retail operations and enhance your delivery capabilities.